Naughty Big Data Engines

So I powered up the Android phone after many days. It had many updates. After updating, I stumbled to the Play store. The Play store had some recommendations for me.

The top item was a naughty book. Now you may think, I was searching for something naughty on this phone. Honestly, the only thing I searched for on this phone was a Podcast called “New Books in Anthropology”.

Not sure how Google interpolated from innocuous podcast to these books. I wonder if everyone gets to see such naughty books – just so that we get into the habit of downloading ebooks.

Down the page, curiously, another recommended book was on big data. Would we get tired of webs second guessing our intent?  Would we long for serendipity?